Dear Jake’s Tavern Patrons and Fans,
Do you want to win $500? How about $500 and a free t-shirt bearing the fruits of your labor? Sounds like a pretty cool deal doesn’t it? Well, here’s how you can do just that!
When Jake’s Tavern was purchased from the previous owner, we inherited the current logo and color scheme. Now that Jake’s is firmly established as a Sarasota fixture, we feel the time has come to update our look a bit. That is why we’re launching a logo design competition.
We know we have a ton of talented individuals who patronize our establishment. We also know there are a ton of other talented people in Sarasota who would love a chance to show off their talents. So, the Jake’s Tavern team invites you to submit an entry for our logo competition. The competition starts on October 20, 2011 and will end November 17, 2011. If you are interested, please read the rules, regulations & design guidelines below. We look forward to your participation.
Thank you.
NIGHTCLUBS INTERNATIONAL INC. D/B/A Jake’s Tavern (hereinafter know as “NII”)
LOGO DESIGN COMPETITION
RULES & ENTRY PROCEDURE
October 20, 2011
CONCEPT OF COMPETITION
To establish a corporate logo that can be used on website, signage, inside the establishment, t-shirt designs, advertising medias, etc. This logo will be a symbol that represents the basic concept of Jake’s Tavern, which is a fun, upbeat, party bar. The kind of establishment where you can grab your friends, come on down and have a great time with our staff and patrons alike. A place where everybody knows your name.
RULES OF COMPETITION
1. By submitting an entry, you agree to be bound by the competition rules and transfer all rights of the design without limitation to NII to use, display, make copies, publish in any media, alter, etc. This list is not exhaustive. Entries will become the sole and exclusive property of the NII.
2. Submit original artwork or comprehensive layouts. The work must be original. Consideration should be given to simple reproduction capabilities to a number of media processes. Artwork must be reproduced in not more than four-match colors. NII reserves the right to adjust reproduction art for optimum reproducibility to a variety of visual processes.
3. The logo should be easily displayed and usable in both color and black-and-white environment.
4. A short paragraph, explaining the concept of the design, is required.
5. If all entries are deemed unsuitable or unqualified, the NII staff will have the right to determine whether to extend the dateline, reject all submissions and declare the competition ended without awarding a winner or hold another competition in the sole and absolute discretion of the NII staff.
6. NII staff reserve the rights to modify the competition rules and regulations at any time.
JUDGING
Judging will be done via voting by NII staff. All entrants will have their entries displayed on the Jake’s Tavern Facebook Page as well as on www.jakestaverfla.com. Winning artwork and artist (if any) will be announced no more than seven (7) days after the close of the competition.
In designing your entry, please keep in mind that the NII logo will be used for promotional purposes. In choosing the winning design, the NII staff will consider the following:
1. Would the patrons, staff and public identify with the artwork or design?
2. Is the artistic execution strong? Is the piece aesthetically pleasing?
3. Will the design adapt well and allow for expedient and economical reproduction to use on T-shirts, poster and other formats, as well as print and broadcast advertising?
4. Is the artistic approach fresh and unique?
5. To the best of the staff’s knowledge, is the design original and not a close derivative of an existing design?
AWARDS/ PRIZES:
The winning artist (if any) will receive a $500 cash reward and a free t-shirt with the winning design (once available).
ELIGIBILITY
The competition is open to the general public, whether members of the Jake’s Tavern Facebook Page or not.
SUBMISSION FORMAT
The final design must be submitted as a scalable vector format EPS (Adobe Illustrator, Macromedia Freehand or similar), therefore no halftone (photographic or bitmap) images will be taken into consideration by the NII staff. Please also avoid the use of gradients (including elements such as drop shadows) unless created inside a vector program.
Other considerations for the design:
- A transparent background.
- Final design must be easily resized
- Limit five (5) entries per person
- The preferred color scheme will incorporate red, green & yellow, however other color combinations will be considered providing they are dynamic, eye catching and aesthetically pleasing.
ENTRY PROCEDURE
An appropriate file format as outlined above shall be e-mailed to logo@jakestavernfla.com Further, you are welcome to upload a .jpg image of your submission to the Jake’s Tavern Facebook Page or post your entry in the logo design thread on www.jakestavernfla.com
Duration of submission will be from October 20, 2011 and will end November 17, 2011. Any designs reaching the NII e-mail address after the date and time mentioned may not be taken into consideration by the staff. PLEASE NOTE: YOU MUST SUBMIT THE APPROPRIATE FILE TO THE E-MAIL ADDRESS MENTIONED HEREIN. SIMPLY POSTING A .jpg IMAGE WILL NOT CONSTITUTE AN ELLIGIBLE ENTRY! NII disclaims any liability for designs submitted. If there is any problem with e-mailing your file, please contact mattf@jakestavernfla.com
COPYRIGHT, RIGHT OF USE
Upon completion of the competition, NII acquires ownership of all logo submissions and artwork by assignment of copyright. All designers will disclaim any trademarks and without limitation all other rights related to the design.
Due credit will be given to the winning designer on the NII Facebook Page and on www.jakestavernfla.com
RETURN OF DESIGNS
Participants are advised to retain personal records of their designs as neither the designs nor the electronic media will be returned to them.
Yours truly,
Matt Foster
General Manager
Jake’s Tavern